• Concert goers are serious consumers. Audiences pay for admission, food, drinks, and even merch from the performing musicians.
  • Live events are experiences for music fans. They are loyal to artists, and they appreciate the right pairing of brands with live events.
  • We developed and implemented promotional integrations to encourage product sales at the retail level.
  • We provide specific promotions for each brand to increase sales their products and to increase brand awareness.
  • Execution was carried out through 360 campaigns that included the concert image associated with each brand.